Of course, ultimately, how the values are presented is a matter of personal taste and mine in particular applied to any profession are: I believe that both humans and nature have intrinsic value and deserve our respect. I think that products safe, effective, are in fact safe and effective. I think the company and the unique and valuable products are those that can sustain these genuine qualities with an ongoing commitment to transfer of innovation and creativity. I think we have a responsibility to cultivate the best possible relations with our colleagues, customers, owners, suppliers and community. I think we should give the company a safe and satisfying work environment that is an opportunity to grow and learn. I believe that companies can achieve financial success and behave in a socially and environmentally responsible constantly adapting to a changing environment. Notes a Pinata, you have to align with company business values as the values held by the companies will be increasingly important in consumption decisions of the people and the quality of staff is able to attract the end is what marketing is all about Kyosei.
The action plan begins to start being a player and not a spectator of a game that makes us partakers of our survival. In short consider that these principles are based on two basic ethical ideals the Kyosie and human dignity. The first is to live and work together for the common good enabling cooperation and mutual prosperity to coexist with healthy and fair competition. For human dignity, understood in this context, the supreme value of the person as an end, not as a means to achieve other goals, including those of the majority. Do not forget that labor mobility, capital, products and technology, makes businesses are becoming more universal in its trade and effects. Laws and market forces are necessary but insufficient guidelines for business conduct principles are: corporate responsibility, beyond the shareholders, to all persons involved in business The social and economic impact of business ; toward innovation, justice and a global community of business behavior: beyond the letter of the law, to a spirit of trust. Respect for the multilateral trade rules support Respect for the environment Prevention of Industrial Engineer-illegal operations manager, lawyer.